I help brands grow across borders—combining business insight, creative storytelling, and global experience to spark meaningful impact.
At GAB China, we don’t just build brands — we move them forward. With 70+ specialists worldwide, we bring bold ideas, operational rigor, and purpose-driven energy to every project. Our standard is excellence, and our results speak for themselves.
We build bold brands for a borderless world.
GAB China began where continents meet and cultures overlap. Shaped by movement, rooted in experience, and driven by instinct — we bring ideas to life across languages, platforms, and markets with precision and style, drawing on the sharpest insights from every place we’ve been.
Co-founded by Gabby Gabriel and Joe Germanotta, Second Wind Media is a global entertainment and media agency redefining how stories are told and shared. Blending creative content production, brand strategy, digital campaigns, and live event activations, the agency infuses marketing with the energy and creativity of entertainment.
Second Wind Media partners with brands, artists, and entertainment projects to deliver culturally relevant, emotionally resonant content—whether launching a product, producing a live show, or developing original TV formats. With a growing slate of projects, including the Joanne TV show, Second Wind Media is committed to discovering, elevating, and amplifying unique voices across platforms.
To transform marketing by infusing it with the power of entertainment—blending storytelling, creativity, and cultural insight to craft experiences that captivate audiences, spark conversations, and drive impact.
